AMC Fiesta Square 16

Tucked into Fayetteville, Arkansas, AMC Fiesta Square 16 is a movie theatre that's become part of the everyday rhythm around University of Arkansas. Around University of Arkansas, this is one of the small, independently run spots that make up Fayetteville's everyday scene. University of Arkansas students and Fayetteville residents pass by it on any given day, whether they stop in or not. Part of what makes Fayetteville feel like its own place, not just another college town. No big ad budget behind this one - just word of mouth around Fayetteville.